Pick & Cheese

A playful brand identity for the world’s first conveyor belt cheese restaurant, Pick & Cheese. Let greedy but lovable dog mascot Bert show you the delights of cheese, through a visual style that’s a bit rough around the edges. The type language for the brand is inspired by the conveyor belt itself, moving seamlessly across different assets. Full identity created with Studio Nari.

Scope of work:
Identity concept & design
Printed matter

CBS_COASTER_PC.jpg
LOGO.jpg
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